P. Diddy, is a rapper, record producer, media executive, musician, actor, and entrepreneur.
Sean Combs has won three Grammy Awards and two MTV Video Music Awards, and is the producer of MTV’s Making the Band. His non-music business ventures include the clothing lines Sean John and “Sean by Sean Combs” – for which he earned a Council of Fashion Designers of America award – a movie production company, and two restaurants.
Fortune magazine listed P. Diddy at number twelve on their top 40 of entrepreneurs under 40 in 2002. Forbes Magazine estimates that for the year ending May 2012, Combs earned $45 million, ranking him fifteenth among musicians. In 2012 his estimated net worth was $550 million, making him the richest person in the hip hop entertainment business.
In 1998, Combs started a clothing line, Sean John. It was nominated for the Council of Fashion Designers of America (CFDA) award for Menswear Designer of the Year in 2000, and won in 2004. In November 2008, Combs added a men’s perfume called “I Am King” to the Sean John brand. The fragrance, dedicated to Barack Obama, Muhammad Ali, and Martin Luther King, featured model Bar Refaeli in its advertisements.
In addition to his clothing line, Combs owned two restaurants called Justin’s, named after his son. The original New York location closed in September 2007; the Atlanta location closed in June 2012. He is the designer of the Dallas Mavericks alternate jersey. In October 2007 Combs agreed to help develop the Ciroc vodka brand for a 50 per cent share of the profits. Combs acquired the Enyce clothing line from Liz Claiborne for $20 million on October 21, 2008.
How P. Diddy Made His Money – Music, fashion and other Business Ventures
Estimated Net Worth: $580 Million
Birthday: November 4, 1969