LL Cool J is a rapper, entrepreneur, and actor from Bay Shore, New York. He is known for romantic ballads such as “I Need Love”, “Around the Way Girl” and “Hey Lover” as well as pioneering hip-hop such as “I Can’t Live Without My Radio”, “I’m Bad”, “The Boomin’ System”, and “Mama Said Knock You Out”.
LL Cool J has released thirteen studio albums and two greatest hits compilations, including 2008’s Exit 13, the last for his record deal with Def Jam Recordings with his newest album “Authentic”, hitting stores April 30th, 2013. LL Cool J has also appeared in numerous films, including Halloween H20: 20 Twenty Years Later, and currently stars as NCIS Special Agent Sam Hanna on the CBS crime drama television series NCIS: Los Angeles.
LL Cool J worked behind the scenes with the mid-1980s hip-hop sportswear line TROOP. In the mid-1990s, he also helped to launch the clothing line FUBU. LL Cool J launched a clothing line (called “Todd Smith”). The brand produces popular urban apparel. Designs include influences from LL’s lyrics and tattoos, as well as from other icons in the hip-hop community.
LL Cool J had a line of men’s footwear called Najee, named after his son. They were produced for only a short time and are very rare and collectible. The slogan attached to the line of shoes on an aluminum dog tag was “This is personal”. The box had the logo signed by LL Cool J on it, as well.
LL Cool J has written four books, including 1998’s I Make My Own Rules, an autobiography co-written with Karen Hunter. His second book was the children-oriented book called And The Winner Is… published in 2002. In 2006, LL Cool J and his personal trainer, Dave “Scooter” Honig, wrote a fitness book titled The Platinum Workout. His fourth book, LL Cool J (Hip-Hop Stars) was co-written in 2007 with hip-hop historian Dustin Shekell and Public Enemy’s Chuck D.
LL Cool J started his own businesses in the music industry such as the music label in 1993 called P.O.G. (Power Of God) and formed the company Rock The Bells to produce music. With the Rock The Bells label, he had artists such as Amyth, Smokeman, Natice, Chantel Jones and Simone Starks. Rock the Bells Records was also responsible for the Deep Blue Sea soundtrack for the 1999 movie of the same name. Rufus “Scola” Waller was also signed to the label, but was released when the label folded.
LL Cool J founded and launched Boomdizzle.com, a record label / social networking site launched in September 2008. The website accepts music uploads from aspiring artists, primarily from the hip-hop genre, and the site’s users rate songs through contests, voting, and other community events.
How LL Cool J Made His Money – Rap Music and Acting
Estimated Net Worth: $83 Million
Birthday: January 14, 1968
Government Name: James Todd Smith
[image via Roma, Italia]